Checked In Without Speaking To Anyone? AI Just Made It Possible

My check in at Bloom Hotels recently was aided completely by technology, no human intervention was needed for what I presumed to be a hassling affair for a post midnight check in. But an AI chatbot allowed my identity verification even before I reached India. At a time when artificial intelligence (AI) is reshaping everything from how we shop to how we travel, the hospitality industry is witnessing a quiet but compelling transformation, led by artificial intelligence.

A recent global survey featured in the State of Hotel Guest Technology Report 2025 reveals that 58% of hotel guests believe AI enhances both the booking process and overall stay experience. Additionally, 65% of travelers expressed a desire for hotel technology to surpass what they have access to at home.

How AI finds itself in hotels

The hospitality world is just beginning to scratch the surface of what AI can offer, and it signals a future where machine learning and storytelling can come together to inspire more meaningful travel. Hotelogix, a globally leading cloud-based hospitality technology solutions provider, has now brought integrated AI capabilities to the forefront of hospitality.

With its cloud-based Hotel Property Management System integrates advanced AI across critical functions, the platform optimizes metasearch bidding, enhances distribution visibility, enables intelligent F&B inventory tracking, demand forecasting, and sophisticated revenue management through real-time analysis of booking trends and competitor pricing. Similarly Otelier, trusted by over 10,000 properties, offers comprehensive hotel management software with AI-powered business intelligence and analytics capabilities that provide actionable insights for enhanced decision-making. Canada based RoomKeyPMS provides feature-rich property management solutions with touchless mobile pre-arrival systems and automated integrations across 400+ digital channels through platforms like SynXis.

Aditya Sanghi, CEO & Co-Founder, Hotelogix sheds more light on how this works. “It is not about layering AI on its existing technology for the sake of doing it. It is about driving tangible results across departments in a hotel including distribution, F&B operations, revenue management, reputation management, marketing. Our objective is to enable every department at a hotel to operate with the utmost efficiency to save time, reduce costs, drive revenue, and ensure top-notch guest experience.”

Hotelogix does this by combining intelligent automation, API-level extensibility, and robust data centralization. “Our mature cloud-based Hotel PMS captures, structures, and centralizes vast amounts of guest and operational data, providing the perfect foundation for AI to deliver real impact”, Sanghi added.

And the results are intriguing. At Four Seasons hotels, in-room service is being completely overhauled with an iPad in the room, from where any and every possible amenity can be accessed seamlessly. At Four Seasons Hotel in Bengaluru, I ended up booking my meals at specific restaurants, ordering a flower bouquet for the room and even scheduled laundry pickup as per my convenience, all through this gadget. What’s more? It even predicts what one may need next based on their searches and suggests spas, gym time and more. In fact, Minor Hotels has recently moved to one single app for its members to access all information, booking facilities and everything else in one place.

Beyond Room Service

One of the most recent and intriguing developments is the emergence of AI-powered influencers. Recently, Cenizaro Hotels and Resorts in collaboration with BRACAI created a digital avatar SENA Z. Unlike traditional avatars, it is designed not only to engage travelers online, but to deepen their understanding of culture, sustainability, and global exploration.

As social media increasingly informs travel choices, AI personalities like SENA Z. are being positioned as dynamic curators—offering destination tips, wellness insights, and eco-conscious travel ideas. Her digital persona reflects a growing shift in hospitality, where the lines between technology and human experience blur to create more immersive, thoughtful journeys. Rather than replacing real-world encounters, these AI figures aim to enhance them—inviting travelers to explore with greater intention.

Upswing Cognitive Hospitality Solutions, founded by hotel-management graduate Harshvardhan  Amle and tech lead Harsh Mathur, is an AI‑enabled hotel management system (HMS) that seamlessly caters to both hotel operators and guests. Its core innovation lies in integrating with existing Property Management Systems to automate traditionally tedious hotel workflows—such as pre‑arrival check‑in, identity verification, billing, housekeeping, room‑service requests, and even digital key delivery—directly via guests’ smartphones. By enabling guests to streamline the entire stay experience—from unlocking the room to ordering services—it transforms the hospitality journey into a friction‑free, tech‑driven interaction. This dual‑sided approach not only enhances guest satisfaction with contactless convenience, but also empowers hotels with efficient operational oversight, showcasing a thoughtful reimagining of modern hospitality through smart AI tools.

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ELIVAAS, an Indian startup specializing in tech-driven luxury villa and apartment management, has adopted Hotelogix's centralized multi-property management system to streamline operations and support its rapid expansion.Talking about bringing Hotelogix onboard, Ritwik Khare, Founder of ELIVAAS, said, "Our vision is to redefine the luxury stay experience across India by combining best-in-class technology and our hospitality expertise led us to choose Hotelogix as our technology partner. With them, we now have a single view and complete control over our portfolio — allowing us to deliver on our promise of top-notch guest service.”

Sanghi sees AI as a tangible changemaker in the way hospitality business will grow in the coming years aided by AI. “We’re witnessing tangible impacts—an 18% rise in guest satisfaction fueled by AI-powered in-room voice assistants, about a 23% boost in operational efficiency through intelligent automation, and a 20% increase in bookings driven by personalized AI experiences. Some research even indicates that AI-powered revenue management yields about 22% more RevPAR.”

These shifts signal a fundamental transformation in how hotels streamline processes, offer exceptional guest service, and drive revenue in today’s competitive landscape using artificial intelligence.