YouTube brings cheaper ad-free plan to India, 'Premium Lite Pilot' subscription for ₹89, these features will be available..

There's good news for YouTube users. YouTube announced today that it will begin expanding its Premium Lite pilot in India. Premium Lite offers viewers a new and affordable way to enjoy ad-free videos on YouTube. This plan is priced at ₹89 per month. YouTube is expanding this plan at a time when YouTube Music and Premium have reached over 125 million subscribers worldwide, including trials.

The company stated that since launching YouTube Music and Premium, it has focused on giving subscribers multiple ways to enjoy their favorite content, and Premium Lite is a new step in that direction. The expansion of YouTube Music, Premium, and Premium Lite also creates additional revenue opportunities for its creators and partners.

Why is this plan special?
The launch of YouTube Premium Lite in India is being seen as a better option that caters to different audience preferences, allowing users to enjoy their favorite content from different creators and segments with minimal interruptions.

YouTube stated that they are testing its Premium Lite plan to ensure it has the right balance of features and benefits for viewers who mostly want to watch ad-free videos.

Available on phones, laptops, and TVs
This new subscription works on all devices, including phones, laptops, and TVs. While Premium Lite offers mostly ad-free video viewing, ads may still appear on music content and Shorts, and while users are browsing.

For users who want ad-free music on YouTube and YouTube Music, as well as offline and background playback, we recommend the Premium plan. It has already been rolled out, and full availability is expected across the country in the coming weeks.

Disclaimer: This content has been sourced and edited from Dainik Jagran. While we have made modifications for clarity and presentation, the original content belongs to its respective authors and website. We do not claim ownership of the content.